Hawaii Pacific Health Manager, Email - Marketing in Honolulu, Hawaii

Job Description

Hawai'i Pacific Health is a not-for-profit health care network with over 70 locations statewide including medical centers, clinics, physicians and other caregivers serving Hawai'i and the Pacific Region with high quality, compassionate care. Its four medical centers - Kapi'olani, Pali Momi, Straub and Wilcox - specialize in innovative programs in women’s health, pediatric care, cardiovascular services, cancer care, bone and joint services and more. Hawai'i Pacific Health is recognized nationally for its excellence in patient care and the use of electronic health records to improve quality and patient safety.

Our Marketing team is a dynamic group of individuals who are committed to the mission of creating a healthier Hawai‘i through strategic public relations, advertising, digital marketing, special events, social media and web development. The department works closely with Hawai‘i Pacific Health leadership, physicians, administrators, and hospital and clinic managers to accomplish its goals. It also coordinates hospital involvement in community events and spearheads other initiatives that build the organization’s public image. If you are highly detailed and resourceful, you can help to support initiatives that promote the brand, public image, and business objectives of the system in the broader community.

As the Email Marketing Manager, you will be responsible for the development of a comprehensive email marketing program focused on driving patient engagement and new patient acquisition across various audience segments. In this key role, you would provide operational and strategic leadership to all personnel assigned to designated emailing roles, managing operational issues effecting implementation, and ensuring effective integration of organizational strategy, people, and business processes. We are looking for someone with excellent communication skills with the capacity to work with others in a team-oriented atmosphere and a commitment to creating a healthier Hawai‘i.

Location: Hawaii Pacific Health, Honolulu, HI

Work Schedule: Day - 8 Hours

Work Type: Full Time Regular

FTE: 1.000000

Bargaining Unit: Non-Bargaining

Exempt: Yes

Minimum Qualifications: Bachelor’s Degree in Marketing, Business, or related field and/or equivalent combination of education, training, and experience. Two (2) to five (5) years of experience in email marketing.

Preferred Qualifications: Five (5) years of email marketing experience. Marketing automation experience in a corporate setting. Experience with personalization, lead-score modeling, and database management. A/B testing and benchmarking experience. Experience in building and managing a Customer-Relationship Management (CRM) system.

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EOE/AA/Disabled/Vets

Position Manager, Email - Marketing

Category Marketing

Employment Type Employee

Location Hawaii Pacific Health, Honolulu, HI

Req ID 11888